This is an attractive woman...so what's she doing wrong?
The super dark liner is heavy and aging. It's actually dragging her eyes down vs. making them 'pop.'
She should go a shade or two lighter on the bottom liner and keep it thinner (not so heavy).
Dark liner on the bottom lashes will drag the eye down, so always stay a couple of shade lighter!
A better example:
This woman has rimmed the water line with dark liner but swept a light shade under the actual lashes giving the same deep effect without dragging the eye downwards.
See the difference?